D. Orlando Leadbetter of the Atlanta Journal Constitution reports that the Atlanta Falcons have turned down an offer to appear on HBO’s Hard Knocks program. Thomas Dimitroff, the Falcons’ general manager, referred to the behind-the-scenes NFL show as “interesting TV” but did not offer a concrete reason as to why the team had turned down the opportunity to appear on it.
Hard Knocks has been on the air for a total of six seasons, from 2001 to 2002 and then from 2007 to 2010 with a five-year hiatus in between the two runs. The mission of the program is to follow one NFL team during training camp and highlight that team’s preparation for the regular season.
Hard Knocks was unable to secure a team for the 2011 season due to the uncertainty stemming from the ongoing labor situation. To date there have been five teams profiled by the show: the Chiefs, the Bengals, the Jets, the Ravens, and the Cowboys twice.