According to Jason Cole of Yahoo! Sports, Victor Cruz plans on staying with the New York Giants and big reason might be because of his relationship with Jay-Z and his Roc Nation Sports Agency.
Cruz, who has spent more than a year haggling with the franchise over a long-term deal, not only was moved to Creative Artists Agency through his relationship with Jay-Z, but has told at least two people that he plans to stay with the Giants long-term. Cruz, according to two sources, wants to take advantage of the business and marketing opportunities he envisions with Roc Nation, the marketing company Jay-Z (whose real name is Shawn Carter) founded.
“[Cruz] told his agents not to sign him with another team because he wants to work with Jay-Z,” a source said. “There might have been a couple of teams interested, but he didn’t want to go anywhere.”
Cruz doesn’t want to play for any other team.
A second source said Cruz had no desire to leave the Giants and made no attempt to get an offer from another team this offseason.
CAA confirmed that Jay-Z lured Cruz to them.
Agent Ben Dogra, one of CAA’s top football agents along with Tom Condon, confirmed that Jay-Z helped bring Cruz to CAA.
“Yes,” Dogra said via text. “Great guy.”
I find it interesting that Jay-Z helped bring Cruz to CAA. Technically that’s a violation of the NFL’s “runner rule.” I would be surprised if the NFL did anything about it since CAA is one of the biggest sports agencies around.
Nonetheless with Cruz being from New Jersey and Jay-Z from New York, I’m sure signing an extension has become a much bigger priority for Cruz.