According to The Seattle Times, about 87 percent of the televisions in the Seattle area were tuned into this past Sunday’s game against the Falcons.
Overall, the Seahawks’ 30-28 loss to the Atlanta Falcons on Fox earned a 79 Nielsen share for the entire game (meaning the percentage of televisions turned on) and a rating of 45.6 percent of the total TV market in Seattle, according to Jeremy Dietz, research director at KCPQ (Q13).
That translates to 829,000 households and about 1.494 million viewers watching the game in Seattle-Tacoma, Dietz said.
The ratings are higher than any TV event in Seattle since 2006, when the Seahawks lost to the Pittsburgh Steelers in Super Bowl. Dietz said the 2006 Super Bowl drew 926,000 households, a 54.4 rating and 85 share.
“It was beyond our expectations,” Dietz said of Sunday’s numbers. “The last couple of weeks of the season the numbers started spiking. These playoff games were way higher than anything we’ve seen in a long time.”
Dietz said that the overall number of viewers does not include those watching outside their homes, such as at bars or parties, so the overall number is even higher.
Sunday’s game had a higher rating and share than last year’s Super Bowl and last week’s Seahawks victory at Washington.
It’s easy to forget about the Seahawks since they’re all the way up in the Pacific Northwest, but they have one of the strongest and most loyal fan bases in the NFL.